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Statistics show the average household can save up to $10,000 a year by using coupons, but most Americans aren’t aware of these potential savings. Less than one hour a week spent clipping coupons can cut your grocery bill in half. And many coupons can now be clicked online, as opposed to clipped. There are options for everyone.

The biggest long-term benefit of using coupons is the savings. Over time, the extra time spent looking for a coupon code can add up. There can also be an emotional benefit of using coupons, including satisfaction, happiness, intelligence, responsibility, and accomplishment.

Some emotional benefits of using coupons:

• It made one in five consumers feel victorious (22%).
• Females who use coupons are 20% more likely to get emotional satisfaction than males (69% vs. 57%).
• Nearly 50% of consumers feel responsible when they use coupons.

There are a variety of resources available to help consumers save. COUPON ADVENTURE has print and online coupons available monthly.

Studies show people are more receptive to direct mail marketing. The majority of buyers prefer direct mail over emails due to having something physical in their hands rather than something they see on a computer screen.

Consumers are more likely to read an entire letter delivered by mail rather than one delivered by email. Direct mail campaigns can be more detailed than those delivered by email. Since more and more companies are trying emails, fewer pieces of mail mean a higher chance that your direct mail piece will be read.

But it can be expensive if you don’t target the right audience properly, and use a great mailing house that will save you time and money. Direct mail requires more time, which means that responses won’t be immediate. Which is why you need to go with a reputable direct mail marketing company like Coupon ADventure. Call us at 818-988-SAVE and find out more.

Direct mail remains one of the largest advertising channels with US businesses. Direct mail spending rose 2.9% from 2010 through 2011. Businesses spent more than $21 billion on direct mail (12% of all advertising money).

Contact us to find out more about direct mail coupon advertising. Call us today at (818) 886-6888.